LLM-Powered Social Commenting Agent

Automated social media commenting with 5× team output.

saras.market
4 min read

# Description

Developed an intelligent social media commenting system that uses LLMs to generate contextually relevant responses, helping the team increase engagement by 5× without additional headcount.

# Tech Stack

  • Node.js automation scripts for comment monitoring
  • OpenAI GPT-4 for context-aware response generation
  • Custom prompt engineering for brand voice consistency
  • Rate limiting and queue management for API calls
  • Dashboard for human review and approval workflow

# Problem

The social media team was manually responding to hundreds of comments daily, which was time-consuming and couldn't scale. Many comments went unanswered, leading to decreased engagement and missed opportunities.

# Solution

Built an AI-powered agent using OpenAI's API that analyzes comment context, understands sentiment, and generates human-like responses. Implemented safeguards for brand voice consistency and automated the posting workflow with human review checkpoints.

# Results

Increased team output 5×, from ~50 responses per day to 250+. Reduced average response time from 4 hours to under 30 minutes. Improved engagement metrics by 40% while maintaining brand voice quality.